Jeromy Johnson: Creative visual and graphic designer, 15 years experience
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      • Award-Winning Party Invitation
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      • Mobile Clinic Wrap Redesign
      • Award-Winning Brochure
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      • Award-Winning Event Design
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      • Experimental Typography Posters
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Mobile Clinic Redesign

Project Type: Vehicle/Fleet Wrap
Role: Designer 
Project Objective: ​
Our fleet of mobile clinics were due for a rewrap. Vehicles were purchased at different times with a different design/wrap applied each time. This resulted in a hodge podge of designs that were not cohesive and didn’t photograph well. Was asked to redesign clinics with a “fleet” in mind, make them more photo-friendly, and apply practical learnings from previous designs (no dark colors below four feet, no faces or people, etc)
Project Solution: ​
Designed a cohesive system that could be customized for each clinic, but instantly recognizable as a VSP fleet. Unified the placement of logos, including on top of clinic for VSP visibility from the air. Applied to one clinic, with system later applied to others when their time came for re-wrap. Worked closely with wrap company to make adjustments as needed. 
Project Result: ​
Instant brand recognition—who is helping the community by giving free exams and glasses? VSP. When more than one are now at an event, they are unified. At launch, the local Sacramento news came out and ran a story on the clinics. Bold. Colorful. Inspiring. Customizable. Unified. ​

Old Design
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Fleet Redesign
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The Artwork and Wrapping

Media Event and Reveal
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  • Home
  • Portfolio
    • Professional Work >
      • Award-Winning Party Invitation
      • Sales Conference
      • Presentation Suite
      • Website UI Redesign
      • Tradeshow and Locations
      • Mobile Clinic Wrap Redesign
      • Award-Winning Brochure
      • Optical Training Videos
      • Award-Winning Event Design
    • MFA Work >
      • Experimental Typography Posters
      • Our Land
      • Mill Creek Rebranding
      • Thesis: Fashioned of God
      • 30 Cents
      • Personal Stash Box
      • Mazed Film Festival
      • Imogen Cunningham Book
      • iPad Portfolio Intro Videos
  • About
  • Contact